Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First

Hands-On Tactics, No Fluff!. Your Complete Guide to Profiting from Web, Mobile, Virtual Reality Worlds, Live Video, and Social Media Marketing!: Boost leads, traffic, sales, market share, and more; Capitalize on today’s hottest online marketing trends; Discover where not to waste your money!; Learn what you need to know (and do) about Twitter, iPhone, and Facebook; Create focused action plans for the next three, six, and twelve months. In this book, one of the world’s leading experts shows you exactly how to make the most of Web, mobile, and social media marketing in your business.  . Drawing on his immense experience helping companies of all sizes succeed, Michael Tasner identifies proven tactics and realistic execution techniques you can start profiting from right now. Tasner answers the crucial online marketing questions you didn’t know who to ask and reveals what doesn’t work, so you won’t waste a dime. No hype, no fluff, no academic theory here: just real solutions that work!.  . With the explosion in Web, mobile, and social media marketing channels, you have an extraordinary array of new marketing options to choose from. Which ones work? How do you make them work—without wasting a fortune on “trial and error”? Get this book, that’s how!.  . Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing techniques, Tasner has written the first book on what he calls Web 3.0 marketing. Tasner helps marketers, entrepreneurs, and managers move beyond hype and high-level strategy to proven tactics and successful ground-level execution.  . You’ll discover which new marketing technologies deliver the best results and which hardly ever pay for themselves...how to use virtual collaboration to accomplish marketing projects faster and at lower c