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The Art of Innovation: Lessons in Creativity from IDEO, America's Leading Design Firm
Customer Reviews:
Less than expected
By Stephen Funk - October 4, 2001The Art of Innovation is the story of the famous Palo Alto based design firm, IDEO. The book is easy to read and moves quickly. The author, Tom Kelley, is the brother of founder David Kelley. Tom is the General Manager and is an ex-management consultant. This is important because the book really devolves into a light treatise on business management practices. This makes sense since given Tom Kelley's responsibilities at IDEO and his background. It also explains the Tom Peter's Foreword. If you like Tom Peter's books, you will enjoy this book.If you are looking for real insights into the IDEO design process you will be disappointed. Most of the insights are of a personnel management nature, and even those are at a relatively high level. Mr. Kelley pokes more than a few veiled barbs at the slow industrial giants who simply cannot compete with the brain power and management prowess at IDEO. That may sound sarcastic, but Mr. Kelley's pride in his company often crosses that fine line... read more
A business book for design people. (And vice versa.)
By Adam Greenfield "Clean living under difficult... - June 4, 2002First, let me say what this book is not:
It's NOT a granular, specific, detailed guide to product-design best practices.
Nor is it "Give Your Shop The IDEO Makeover In Ten Easy Steps."What it is, and what it excels at being, is a genial, fast-paced, reasonably persuasive argument in favor of companies that more closely suit the requirements of creative human beings. Kelley's logic goes something like this:
- gather insightful, motivated human beings, regardless of disciplinary background;
- put them under intense deadline pressure, yet pamper them in ways that reinforce a sense of community;
- challenge them to do great, creative work;
- and stand back as they blow you away with sideways solutions the likes of which the world has never seen.This might sound like a recipe for a Montessori for middle-aged hippies, except that IDEO's track record is so impressively studded with design breakthroughs that those of us in the field hold them in the... read more
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Be Anxious for Nothing: The Art of Casting Your Cares and Resting in God
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Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion…
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Ani's Raw Food Essentials: Recipes and Techniques for Mastering the Art of Live Food
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Warren Buffett and the Art of Stock Arbitrage: Proven Strategies for Arbitrage and Other Special Investment…
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