home > paid book/ebook

Advertising

AVAILABILITY
MerchantFormatPrice
BookBytePaperback$5.21
PREVIEW
Related Documents
Digital Video Recorders: DVRs Changing TV and Advertising Forever (Nab Executive Technology Briefings)

Digital Video Recorders: DVRs Changing TV and Advertising Forever (Nab Executive Technology Briefings)…

$30.59 - $41.95

Four specific trends are driving the DVR industry: consumer content choice, consumer content control, personalization of content libraries, and the ability to transfer content from device-to-device ...

Google Advertising Tools: Cashing in with AdSense and AdWords (Animal Guide)

Google Advertising Tools: Cashing in with AdSense and AdWords (Animal Guide)

$1.42 - $34.99

With this book, you'll learn how to take full advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of large and small businesses. This new edition ...

Advertising Design and Typography

Advertising Design and Typography

$9.46 - $50.00

The most comprehensive overview of advertising design strategies on the market today!This unique, comprehensive overview of advertising design strategies, written by a ...

Advertising Media Planning, Seventh Edition

Advertising Media Planning, Seventh Edition

$31.70 - $89.95

The industry standard for 30 years—updated to include the newest developments in digitization and the three screens of videoApply the latest advertising technologies Build your ...

Pictorial Metaphor in Advertising

Pictorial Metaphor in Advertising

$68.95

In this exciting study Forceville provides us with a method of detecting the metaphors which exist within pictures and especially advertising.

Is Military Advertising Effective?  An Estimation Methodology and Applications to Recruiting in the 1980s and 90s

Is Military Advertising Effective? An Estimation Methodology and Applications to Recruiting in the 1980s…

$9.95 - $50.00

The Defense Department has been spending over $100 million annually on recruiting advertising. Previous econometric studies of military advertising?s effects have relied on data from time periods ...

Advertising and Promotion

Advertising and Promotion

$55.53 - $108.00

Offers an account of how advertising is created and explains how advertising comes to cast its shadow over contemporary consumer culture. This book includes many case examples drawn from major ...

Managers Guide to Marketing, Advertising, and Publicity

Managers Guide to Marketing, Advertising, and Publicity

$0.01 - $16.95

Proven strategies that make sure your marketing message stands out from the restThe average American is exposed to as many as 5,000 marketing messages per day, so it’s more ...

The Fall of Advertising and the Rise of PR

The Fall of Advertising and the Rise of PR

$10.99 - $50.00

Today's major brands are born with publicity, not advertising. A closer look at the history of the most successful modern brands shows this to be true. In fact, an astonishing number of brands, ...

Advertising For Dummies®

Advertising For Dummies®

$16.49 - $21.99

New info on buzz, publicity, and word-of-mouth advertising. The fun and easy way(r) to create effective ads and increase your profits. Need to develop a hard-hitting, memorable ad campaign? This ...

loading