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Cases in Marketing Management
$9.89 - $57.00This comprehensive collection of 38 cases selected from Ivey Publishing helps students understand the complex issues that marketing professionals deal with on a regular basis. The cases were chosen ...
Worldwide Cases in Marketing Management
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Quantitative Analysis in Marketing Management
$2.91 - $94.19Quantitative marketing is not an easy subject to grasp. Quantitative Analysis in Marketing Management introduces a kinder, gentler approach to the various quantitative concepts and techniques in ...
