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Hundreds of millions of people in China, India, Indonesia, and Brazil are eager to enter the marketplace. Yet multinational companies typically pitch their products to emerging markets' tiny segment ...
In a world where the only certainty is uncertainty, the one sure source of lasting competitive advantage is knowledge. The best companies survive by consistently creating new knowledge, disseminating ...
The Gentle Art of Persuasion
Convencer a la gente contando historias / The Elements of Persuasion: El Nuevo Arte De La Persuasion / the New Art of Persuasion
We live in an age of unprecedented opportunity: with ambition, drive, and talent, you can rise to the top of your chosen profession regardless of where you started out.But ...
For nearly half a century, Peter Drucker inspired and educated managers - and powerfully shaped the nature of business - with his landmark articles in "Harvard Business Review". Here, framed by a ...
Written with the cooperation of Harvard Business School, an instructive and inspiring book for anyone who dreams of starting a highly profitable businessIn 1998, three Harvard ...
For nearly 90 years, Harvard Business Review has published some of the most insightful and timely writing on business management and administration. Now that the magazine's archives are available ...
As One L did for Harvard Law School, Ahead of the Curve does for Harvard Business School—providing an incisive student’s-eye view that pulls the veil away from this vaunted ...
The Harvard Business Review paperback series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. Here are the ...