Profit from the Core: A Return to Growth in Turbulent Times
When Profit from the Core was published in 2001, it became an international bestseller, helping hundreds of companies find their way back to profitable growth after the bursting of the Internet bubble. The 2007 global financial meltdown reaffirmed the perils of pursuing heady growth through untested strategies, as firms in industries from finance to retailing to automobiles strayed too far from their core businesses and suffered the consequences.
In this updated edition of Profit from the Core, authors Chris Zook and James Allen show that a renewed focus on the core is more critical than ever as firms seek to rebuild their competitive advantage coming out of the downturnand that a strong core will be the foundation for successful expansion as the economy recovers. Based on more than ten years of Bain & Company research and analysis and fresh examples from firms responding to the current downturn, the book outlines what today’s executives and managers need to do now to revitalize their core, identify the next wave of profitable growth, and build on it successfully.
Zook and Allen explain how companies can:
Develop a strong, well-defined core and use it to establish a leadership position Follow the golden rule of strategy: discourage competitors from investing in your core Assess whether your core is operating at its full potential Uncover hidden assets in your core that provide the seeds for new growth Find a repeatable formula to apply core business strengths in adjacent markets
Building on powerful and proven ideas to meet today’s formidable business challenges, Profit from the Core is the back-to-basics strategy field guide no manager should be without.
A Blueprint for Success
By Larry Underwood "Author - St Louis Cardinals ... - May 26, 2010
These are indeed "turbulent times". Prior to the worst economic meltdown since the Great Depression, many large and successful corporations seemed to embrace the philosophy of constantly expanding their operations, to foster "increased opportunities" for their employees; a very noble mission statement, indeed.
As a result, many corporations took their eye off the ball. Often, the new subsidiaries weren't nearly as profitable as their core business; they often required an inordinate amount of management time to keep them afloat, which in turn, resulted in diminished returns from the core business. It was a messy situation, at best.
Then came the global economic catastrophe, fueled by a housing bubble that finally burst, along with the disasters on Wall Street. Lehman Brothers & Bear Stearns were the most notable failures. Suddenly, every sector of business seemed to be on life support.
In a wonderfully crafted analysis of what businesses should do... read more
Fantastic!!! It is a superb Book. Every Businessman should read it at least once.
By Francesc Xavier Jucla Esteve - April 9, 2013
I am a Business Consultant, specialization in Strategy. I found this book a jewel.
It includes the Keys for Success in taking Business Decisions, I mean, where to Look for.
It brings many questions every Businessman, Executive should respond in order to drive the company in the Right Direction.
Finally, it is very well Documented with a lot of studies.
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