Show Me The Cash! How To Earn Money Online_
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Show Me the Money: Retained Earnings and the Real Effects of Monetary Shocks
I hear the term ROI often enough but rarely see it calculated. It is said that business is all about numbers-- financial statements, stock prices, bonus plans--but then there are IT projects, with budgets that are clear enough (or at least large enough) but monetary returns that often get taken for granted.
With this anomaly in mind, I picked up Show Me the Money by Jack J. Phillips and Patricia Pulliam Phillips. Although dry and weak on examples, Show Me the Money provides a practical framework for calculating ROI. The book breaks the calculations into several levels:
* Buy-in
* Learning
* Application
* Impact
* Monetary value of impact
The first three levels of metrics do not measure ROI itself, rather a project's ability to deliver ROI. Without organizational buy-in, without the learning of new skills, without the actual application of new processes, a project cannot deliver value. And so it is essential to set objectives for... read more
For my money, this is the BEST book on this topic -- bar none! Most attempts at discussing ROI are either extremely technical (overburdened with financial concepts) or too "sales friendly" (lacking real substance). Their model for constructing ROI scenarios is practical and easy to work with. Anyone that needs to get real work done would be well served by using these methods.
This publication is thought provoking and fundamentally practical. As a CEO of a large and dynamic organization , Show Me the Money provides critical information and a proven method for measuring the return on investment for 100% of our programs and projects. I highly reccommend this book!
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| AVAILABILITY | |||
| Merchant | Format | Price | |
| Amazon US | Paperback | $9.25 - $34.95 | |
| eBooks.com | Digital (PDF) | $24.47 | |
| eCampus | Paperback | ||

Show Me the Money: How to Determine Roi in People, Projects, and Programs: Easyread Super Large 24pt Edition
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