3D TV Market and Future Forecast Worldwide (2010 - 2014)

3D TV Market and Future Forecast
Worldwide, (2010 - 2014)
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Publisher: Renub Research
Published: January, 2011

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3D TV - Market Overview

Television manufacturers are viewing 3D developments as the next big thing for the 3D TV
industry, and expect it to boost sales and interest as much as color TVs did to black and white
entertainment decades ago. They have already announced several 3D TV ready models, with
many more to come in 2011. There is now talk of 3D broadcast channels in America, Europe
and Asia for the coming years. The top four companies, Sony Corporation, LG Electronics,
Samsung, and Panasonic Corporation have already come up with their own variants of 3D
display products, which they believe would be of interest to consumers.

Worldwide 3D TV unit sales are expected to grow with a CAGR of 79.12% for the period
spanning 2010 - 2014. The 3D TV market worldwide is expected to surpass the landmark figure
of US$100 Billion by the coming year 2014. 3D TV unit sales for the year 2010 have been
derived by two major countries US and South Korea with a combined share of 66.17%. As both
of these countries are considered to be early adopters so they have a good market share in
the beginning. However, there market share in future will decrease year on year as Europe is
going to be the biggest growth centre in the years to come.

The greater adoption of 3D TV in the near future is more inclined toward gaming, movies, and
television broadcast. 3D TV is still in its infancy and a lot needs to happen before it is widely
adopted. Factors such as the cost quotient of these new 3D TVs needs to come down and it
has to be competitively priced with existing digital technologies. Compelling TV programs
such as sport shows, feature films, and commercial TV have to be introduced in order to
justify the investment being made by consumers. Further, standardization of technology is
essential, which helps in preventing the occurrence of various formats that leave the
customer confused about making a choice.

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Report Details

Report titled "3D TV Market and Future Forecast Worldwide (2010 - 2014)" is divided in six
parts.

First section describes 3D TV introduction this section covers the basic concept of 3D
TV, technological aspects of 3D TV, types of 3D TV displays and CEA survey of 3D TV
adoption for the coming years.
Second section explains the current and forecasted figures for worldwide 3D TV unit
sales and its market size. It also explains the countries share for the 3D TV sales units
and its market size.
Third section of this report describes the 3D TV sales units and its market size and 3D
content broadcasting initiative by the broadcasters in the major countries like US, UK,
Japan and Western Europe etc.
Fourth section of this report identified the key inhibitors and drivers of the 3D TV.
Fifth section of this report explains the major 3D TV players and their 3D TV planning
and 3D content initiatives.
Sixth section talks about key players and their initiatives taken in 3D TV field.

Key Questions Answered

What is 3D TV worldwide sales units and market size in 2010?
What will be 3D TV worldwide sales units and market size from 2011 to 2014?
What is the performance of countries (US, Japan, South Korea, Canada, UK & Western
Europe) in 3D TV sales units from 2010 to 2014?
What is the market size of countries (US, Japan, South Korea, Canada, UK & Western
Europe) in 3D TV from 2010 to 2014?
What are the major drivers and inhibitors of 3D TV industry?
What are the initiatives taken by the TV broadcasters?
What are the initiatives taken by the 3D TV manufactures?



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Research Highlight

The 3D TV market size is expected be more than US$ 100 Billion at the end of 2014
Worldwide 3D TV unit sales is expected to grow with a CAGR of 79.12% for the period
of 2010 to 2014
In 2010 US and South Korea combined share accounted for 66% of total 3D TV unit sales
worldwide
From 2012 onwards Western Europe will have biggest market share in worldwide 3D TV
market
In 2010 US controls biggest market share of 40% in 3D TV market worldwide
US 3D TV market is forecasted to cross US$ 25 Billion by 2015
South Korea 3D TV market is expected to be near KRW 2,500 Billion by 2014
Western Europe unit sales is expected to grow with a CAGR of 184.9% for the period of
2010 to 2013
Japan 3D TV unit sales is expected to grow with a CAGR of 100% for the period of 2010
to 2013
United Kingdom 3D TV market in 2010 was less than GBP 100 Million but, its forecasted
to be more than GBP 2.5 Billion by 2015
Canada 3D TV market is expected to be more than US$ 10 Billion by 2015
The key drivers of worldwide 3D TV market are multiple initiatives taken by
governments, 3D content broadcasters and 3D TV manufactures.
In the year 2010, FIFA World Cup 2010, worldwide major sports events and major
festivals are broadcasted in 3D, which helps to boost the 3D TV industry.

Key Players Analyze

This section covers the key facts (3D TV and 3D content initiatives) about the major players
currently operating in the 3D TV industry. The key players analyzed in this section include:

Samsung Electronics Co Limited
LG Electronics, Inc.
Sony Corporation
Panasonic Corporation
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Data Sources

Information and data in this report has been collected from various printable and non-
printable sources like Trade Journals, White papers, Online paid databases, News websites,
Government Agencies, Magazines, Newspapers and Trade associations.


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By
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(c) 3D TV Market and Future Forecast Worldwide (2010 - 2014)
Renub Research, 2011
Edition 1.0
All rights reserved. This publication is protected
by copyright. No part of it may be reproduced, stored
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permission of the publishers


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Table of Contents

1.
Executive Summary
2.
3D TV - Introduction
2.1
How does 3D TV Work?
2.2
3D TV Signals Delivery
3.
Worldwide - 3D TV Unit Sales, Market Size & Future Forecast
3.1
World Wide - 3D TV Units Sales
3.2
By Country - Market Share of 3D TV Unit Sales & Future Forecast
3.3
Worldwide - 3D TV Market Size
3.4
Worldwide - Market Share of 3D TV Market Size & Future Forecast
4.
By Country - 3D TV Unit Sales, Market Size & Future Forecast
4.1
United States - 3D TV Unit Sales, Market Size & Future Forecast
4.1.1
3D TV Sales Unit & Forecast in United States
4.1.2
3D TV Market & Forecast in United States
4.1.3
3D TV Broadcasters Initiatives in United States
4.2
Japan - 3D TV Unit Sales, Market Size & Future Forecast
4.2.1
3D TV Sales Unit & Forecast in Japan
4.2.2
3D TV Market Size & Forecast in Japan
4.2.3
3D TV Broadcasting in Japan
4.3
South Korea - Unit Sales, Market Size & Future Forecast
4.3.1
3D TV Sales Unit & Forecast in South Korea
4.3.2
3D TV Market Size in South Korea
4.3.3
3D TV Broadcasting Initiatives in South Korea
4.4
Western Europe - 3D TV Unit Sales, Market Size & Future Forecast
4.4.1
3D TV Sales Unit & Forecast in Western Europe
4.4.2
3D TV Market Size in Western Europe
4.4.3
3D TV Broadcaster Initiatives in Western Europe
4.5
United Kingdom - Unit Sales, Market Size & Future Forecast
4.5.1
3D TV Sales Unit & Forecast in United Kingdom
4.5.2
3D TV Market Size in United Kingdom
4.6
Canada - Unit Sales, Market Size & Future Forecast
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4.6.1
3D TV Sales Unit & Forecast in Canada
4.6.2
Canada 3D TV Market Size
4.6.3
3D TV Broadcasting Initiatives in Canada
5.
3D TV Growth Drivers
5.1
Video Gaming Industry
5.2
3D Broadcast TV Networks
5.3
Challenges
5.3.1
The LCD Shutter Glasses
5.3.2
Higher Price
6.
Key 3D TV Player Analyze
6.1
Samsung Electronics Company Limited
6.2
LG Electronics, Inc.
6.3
Sony Corporation
6.4
Panasonic Corporation












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List of Figures:

Figure 2-1: US - Consumer Preference Survey on 3D TV
Figure 3-1: Worldwide - 3D TV Unit Sales & Future Forecast (Million) 2010 - 2014
Figure 3-2: Worldwide (By Country) - Market Share of 3D TV Unit Sales & Future Forecast (Percent, %),
2010 - 2014
Figure 3-3: Worldwide - 3D TV Market Size & Future Forecast (Billion US$), 2010 - 2014
Figure 3-4: Worldwide (By Country) - Market Share of 3D TV Market Size & Future Forecast (Percent,
%), 2010 - 2014
Figure 4-1: United States - 3D TV Unit Sales & Future Forecast (Million), 2010 - 2015
Figure 4-2: United States - 3D TV Market Size Forecast (Billion US$), 2010 - 2015
Figure 4-3: Japan - 3D TV Units Sales Forecast (Thousand), 2010 - 2013
Figure 4-4: Japan - 3D TV Market Size Forecast (Billion JPY), 2010 - 2013
Figure 4-5: South Korea - Forecast for 3D TV Sales Units (Thousands) 2010 - 2014
Figure 4-6: South Korea - Forecast 3D TV Market Size (Billion KRW), 2010 - 2014
Figure 4-7: South Korea - Korean Ministries Investment in 3D (Billion KRW), 2010 to 2015
Figure 4-8: Western Europe - 3D TV Unit Sales & Forecast (Thousands), 2010 - 2013
Figure 4-9: Western Europe - 3D TV Market Size & Forecast (Billion Euro), 2010 - 2013
Figure 4-10: United Kingdom - 3D TV Sales & Forecast (Thousand Units), 2010 - 2015
Figure 4-11: United Kingdom - 3D TV Market Size & Forecast (Million GBP), 2010 - 2015
Figure 4-12: Canada - 3D TV Sales Units & Forecast (Thousand Units), 2010 - 2015
Figure 4-13: Canada - 3D TV Market Size & Forecast (Billion US$), 2010 - 2015



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List of Tables:

Table 2-1: Worldwide - TV Technology
Table 2-2: 3D TV Signals Delivery - Pros & Cons
Table 4-1: Japan - Projected Investment for World Cup 2022 in 3D Technology (Billion JPY), 2022
Table 4-2: South Korea - Korean Government Investment and Expected Market in 3D Technology
Table 4-3: South Korea - 3D Broadcasting Promotion Comprehensive Plans in Korea
Table 4-4: SkyLife - Investments (Million US$)
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