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Autoresponder Message Sample Series | Free Sequence of Emails to Swipe

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Autoresponder Message Sample Series | Free Sequence of Emails to Swipe
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  • Added: April, 25th 2011
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12 Step Autoresponder Sequence12 Step Autoresponder Sequence Yours For The Taking!By Jason FladlienPage 1Jason Fladlien12 Step Autoresponder SequenceIntroEmail marketing is the LIFEBLOOD of any online business. Your list is your most valuable asset. Therefore, it makes sense to have a deliberate strategy to create immediate trust and to communicate in a way that gets your prospects to take action.And of course, one of those actions is to invest in what you offer them... so you make profits. Below is a 12 step email sequence that is hard to improve on. It works. It works wel . And you have our permission to use the exact strategy in your own emails - and see your response rates grow to new levels.Below is each email in the series along with a "why it works" explanation. Enjoy!Email #1 - Establishing the RelationshipThis first email is critical. Here's why - you need them to link YOUR NAME to instant recognition immediately. That's important because most people first look at the "from" line before the subject line when opening an email. So let's say you got someone on your list because you gave them a free gift - just like the one we offered to get you to sign up for our list. Here's what the email would look like:Subject: Your Gift - "Title of Gift"Hello,Thanks for signing up to get your [name of gift]. Youare getting this email because you signed up here:Page 2Jason Fladlien12 Step Autoresponder Sequence[Put link to the squeeze page]You can download your free gift by clicking the linkbelow:[Insert link to download the gift]Go ahead and download the gift ASAP. Also, be on thelookout for a special email from me tomorrow titled[insert name of email]. It's very important you open it. Thanks!--Your NameExplanation - people don't always check their email right away. So it's best to remind them where they signed up from. Plus it helps lock in your name and make an association in their mind - so when you send them future emails, they'l be more likely to open them. Also, we're using a technique cal ed "future pacing" where we are prepping them already to open up tomorrow's email. Email #2 - Your Storysubject: personalHello, I want to share with you some personal details of mylife... for a very specific reason. I think this will be ofgreat benefit to you as you [work to accomplish thebenefit you are desiring].Plus, there is another very specific reason I'm sharing this with you. You can check it out here: [Insert link]Page 3Jason Fladlien12 Step Autoresponder SequenceThanks for reading this. Click the link above now.-Your NameExplanation: you're going to want to send people to a page like this one: http://mst20.com/fladbio because you explain on that page your "failure to success" story under the context of - "I hate getting emails from people who I don't feel like I know. So let's fix that". You can read the page at that link and model your "personal" page after it.This works so wel it's shocking more marketers don't use it. Oh wel - their loss and your gain!One more thing. At the end of the "story" page put a link to resources that they can buy from you so you get paid. Also, at the end of the first email, on the page where you give them their free gift, put a link to other resources they can invest in - so again... you can make money.Email #3 The "Future Pace" Emailsubject: my philosophyHello, If you notice, I typically send you an emailevery [x] days. The reason I do this is simple...I care.I do communicate quite frequently because it ismy goal to help you get [benefits they desire].From time to time I will give you opportunities toinvest: Either stuff I've created or from people whoI think offer quality stuff that can help you [get certain benefits]. Page 4Jason Fladlien12 Step Autoresponder SequenceI also often send emails chocked full of goodies, tipsand tricks and other things that I know will help yousucceed. I also like to only email those who are receptive tobettering themselves. So if these emails are an intrusionto you, you can unsubscribe at any time by clickingthe "unsubscribe link" that accompanies every emailI send out.But I truly believe you'll want to stay because you'lllikely find value time and again from each email I sendyou. Like today's email for example. I have a free gift I'd liketo give you... [insert free gift link]Go ahead and click on that link to get your free gift. And thanks for reading today's email.-Your NameExplanation: People are more likely to open your emails if they know what to expect from you. This tel s them what to expect. Plus it lets them know you wil sel them stuff, and you explain why that's GOOD for them. Then you give a gift at the end. Natural y in that gift there should be opportunities for you to get paid.Email #4: Your First "Hard" PitchSubject: [big benefit related to whatever you're offering]Body copy: [sales promotional email]Example: Page 5Jason Fladlien12 Step Autoresponder SequenceSubject: Why most personal development gurus suckMost self help "experts" talk about theories...I'm more into modeling. Find someone whohas something I want, and then just modelwhat they DO, not what they say.I got lucky enough to break down some reallykey stuff that I think will help you with yourInternet marketing career, and life in general.Check it out here:http://goldmembercoaching.com/wishywashyThanks!Jason FladlienExplanation: fairly straight-forward. Just write up an email promoting something straight up - either your own stuff or affiliate stuff. Email #5 - Follow Up On Yesterday's Promotion EmailIn this case you simply write another email that explains different benefits or more benefits, and again gets them to click on the link to invest in your offer. There is lots of money in the fol ow up. Example - Jason hosted a webinar recently that had 1155 people sign up to it. The first email got 758 people to sign up for it. While the second email he sent out didn't do "as good", but it stil got nearly 400 more people, or an additional 33% response. So it pays to fol ow up!Page 6Jason Fladlien12 Step Autoresponder SequenceEmail #6 - Where the Niche Is HeadingThis is an email you want to send out where you make predication about the "future" of what is going to happen in that niche. Then at the end you can tie in an offer that best aligns them to take advantage of the opportunities of the future if you wish. Example:subject: What IM will be like in 3 monthsHello, You've might've noticed some recent trends ininternet marketing. More people than ever aredoing those no-fast forward video sales letters.Also, there is more "scarcity" being used totry to get you to make an impulse purchasethan ever before. And there seems to be a new "fad of themonth" that is popping up that everybodyis jumping on and considering the Holy Grail. What should you do? The best thing is toavoid the "herd" and just don't do whateveryone else does. The second thing is to go back to the fundamentalsthat have worked for the last 150 years...not just the last 15 days. For example, long form sales letters have worked,still work, and will continue to work. Regardless…So if you get real good at JUST THAT, thenyou have a skill that will be valuable to you therest of your life. Page 7Jason Fladlien12 Step Autoresponder SequenceIt's more important than ever to master thebasics so that way your skills have a long shelflife. And learning how to write copy is one ofthose basics everyone should master.That's why I think it's important you take a lookat this:http://3hourad.comThanks,JasonEmail #7 - Foster Unbridled OptimismIf you do nothing more than give them a positive, optimistic outlook with each email you send, they wil love you. That's because there are few people who do this... and we al want to feel better about our future. So this is an email where your chief aim is to give them hope that anything is possible - because it is! Here's an example...subject: I wished on a star - the opposite came trueWhen I was 3 my mom went back to college. She alsoworked full time so she had to take classes at night.She would drop me off in this little po-dunk town, witha population of less than 500 people. It was my aunt'sfarm. My aunt would watch me.My aunt loved me dearly and would do anything for me. She also had children - my cousins - who were both olderthan me and "the coolest people" I'd ever hung out with.Page 8Jason Fladlien12 Step Autoresponder SequenceIn short - I loved that place. I'd even beg my mom to let me stay there on the weekendswhen she wasn't in school.One of those weekends my two cousins and I were hanging outside until it got dark. Then we had to go in. Before wedid, my cousin Dave says, "Look, a falling star. We getto make a wish!"So he makes a wish, then goes in. My cousin Christy makesa wish next and she goes in. I still haven't figured outwhat my wish is going to be yet - and then it hits me.I know the perfect wish.I say, "I never want this house to burn down". Then I goinside. Keep in mind, I was 5 at the time. A silly childish wish... Heck, why didn't I wish for something better. I don't know.But you know where this is heading. A few short months laterthat house caught fire. Burned to a crisp. Two of my Nintendogames were in there, and they got ruined! Was I jaded? You bet I was. Here I was, a naive 5 year old little boy who was told that if you wished upon a star it would come true. And I wished. And the opposite happened. That's when I made a choice that defined who I am today. That's when I decided to become my own "wish fulfiller". Forget the stars. I'd make my wishes come true myself. And I have. I wished to be a son my parents could be proudof. And they are because of all I have already accomplishedand how much influence I have on positively shaping thelives of others. Page 9Jason Fladlien12 Step Autoresponder SequenceI have become relatively rich over the last few years andearn in the top 2% in the United States. That wish came true. I always wanted to make a difference - and I have thousandsupon thousands of testimonials that attest that I have, in fact, made a difference.Those were my wishes. I got them. Not by wishing on some sillystar. But by wishing deep down in my soul, which created a burningdesire... which made me find a way to make those things happen!Become your own wish-fulfiller. Do it today. And maybe I cantake a small part of the credit for helping you get there faster.One thing that can help is if you head over to http://mst20.comright now and check out my special offer for building longterm wealth.Thanks,Jason FladlienEmail #8 Your Second "Hard Pitch"This is just like your first one - only this time with a new offer. You'l notice we do a lot of sel ing with these emails. And that's good. People want to invest in things that wil have more value than the money they exchange for it - so let them!Email #9 Your Second "Hard Pitch" Follow Up EmailAgain, same principle. Fol ow up makes you more money!Page 10Jason FladlienDocument Outline
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