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TABLE OF CONTENTSTABLE OF CONTENTS..............................................................................3
Blogging in 21st Century: Introduction to Online Journaling.................6
How Can Online Blogging Be Profitable to Ordinary Individuals?..........9
How to Start Your Own Blog in Less than 15 Minutes..........................12
Writing Content and Getting Constant Traffic to Your Blog.................15
Recommended Resources....................................................................18Recommended Reading..............................................................................18
All-in-One E-Commerce Solutions................................................................18
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BLOGGING CRASH COURSE
Catch Up on the Blogosphere in the 21st Century!Blogging Crash Course
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Blogging in 21st Century: Introduction to Online JournalingBlogging and social networking are inextricably linked in the sense that both
contain certain features and certain properties of one another. Both are aimed at
creating a wide movement as far as multimedia interaction is concerned. Though
it is true that blogs can be regulated and kept very private, the main purpose of
them is to reach out to a number of people, to have a medium to voice your
opinion.
Another similarity is that both these concepts have existed in cyber space for
almost a decade now, but in the initial stages both were rather exclusive of one
another. Only in the recent times have they been merged, and their similarity in
motives truly recognized.
Blogging is essentially done to channel your thoughts out on to an online journal.
You also want other people to read what you have written.
This way, you go about coming in touch with people from all over the world who
you would not have otherwise known. Similar is the function of social
networking. It is a hub where the young and the hearty flock. The chances of
getting an audience at such a platform are high.
The origination of the term `blog' is interesting. It was initial y called a `weblog'
meaning a log or a diary or a journal that helps you to record your thoughts on a
day to day basis. In that sense it was rather in its primitive stages and did not
turn into an instrument for propaganda immediately. This term was later
shortened to blog and this is when free blogging services like Blogger became
extremely popular.
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As mentioned earlier, blogging today is not restricted to only maintaining a
journal. It has truly become a platform where various kinds of people from all
walks of life, whether they have the same ideologies or not, conflate, and discuss
the matters they think are important to them.
Blogging in the twenty first century has come to become an important tool for
advertising for people who wish to market their products online, for politicians
who wish to sel their ideologies, and reach out, to the masses.
Moreover, creating a blog and maintaining it does not require a fortune.
Everybody now has a personal blog and it is all free of cost. Also, one does not
need to be a computer engineer or a graphic or web designer in order to
embel ish their blog.
Unlike a website which operates on a different domain, and for which every
single template and tab needs to be designed and created from the scratch, blog
sites do not need such knowledge. The blogging service providers have their own
inbuilt templates and fonts which have to be chosen by the bloggers as per their
own tastes and preferences.
Blogging is an ideal way to make new friends and come in contact with more
people than you can do in the actual word, from all quarters of the world. Such
diverse people wil obviously have differing viewpoints. Therefore, this gives
scope for a good deal of discussion and debate with all points of view being
taken on board.
Blogs can also be for the sole purpose of making new friends and socializing.
That is why social networking sites have picked up the clue and in these times
social networking and blogging has, to some extent, been combined, and almost
become indistinguishable.
It would be interesting to note that the word `blog' is both a noun and a verb.
This leads us to the fact that blogging in some sense also helps get rid of hassles
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of publishing. Though your work wil not come out in print, you know that you
can publish your work - your articles, pictures, videos, etc - yourself through
you blog.
Therefore, it may be your own personal journal that you wish others to read or
you works of art in terms of the stories or articles that you write, or the movies
that you make. You can share almost any content with the world at large.
It must also be noted that just like you do not have to be a web designer to
create your own blog, you need not be a professional writer, a film maker or a
photographer to publish content on your blog. It is just a space for you to
indulge in your own small artistic pursuits and share those moments with others.
Blogging must therefore be exploited to its full potential.
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How Can Online Blogging Be Profitable to Ordinary Individuals?Ranking of any website depends on a few factors. It would basically depend on
the relevance of the article according to the key words used; the number of
times that page has been linked and viewed, etc.
These are quite easy to follow, and if these factors are carefully noted and
looked into, the rankings of your website can increase considerably.
The first step is to get your website linked through various other pages. The
more the pages are that contain your links, the better ranking they wil receive.
The second aspect to be kept in mind is how often you update the content on
your website.
Frequently edited and updated sites receive higher ranking in search engines
than those that have not been looked at by the owners for ages. Always editing
the content of your website as a whole may not be an option.
In this case what you can do is add a Blog to your website. A Blog wil function
as nothing but a forum for people to come and discuss the themes that concern
your website too.
It wil create a platform, as wel as become a journal whereby you can also post
updates about your operations and your website. The advantage is that the
content on such Blogs wil not be restricted only to text, but pictures and videos
can be posted too.
The few easy steps as described below wil take you through how to create your
own blog and what are the things you must look out for:
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* Cost can never be a problem because free blogging services are quite
popular all over the world. If you choose sites like Blogger or LiveJournal,
you are sure to get exactly the kind of platform you are looking for. They
are absolutely free.
* If you are not very comfortable with web designing techniques, you need
not worry. Creating your blog is not as complicated as designing template
for a website. These blogging services provide a wide range of templates
from which you can choose the one most suited to your tastes.
* You must also use your discretion while blogging. Especially if you are
incorporating your blog within your website, or creating a blog to increase
awareness of your product, you need to keep in mind that this is an open
forum which is read by all. You do not want to say anything that may end
up angering your clients. Politics and religion are the two most
controversial themes, and therefore anything about those must be
carefully blogged about.
* Anything that is particularly reader friendly and does not anger too many
people is considered `safe'. If your aim is indeed to increase the ranking of
your site, you wil have to make sure many people read it. You can do this
by making your content user friendly.
* Also keep an eye on what other people write or say on their blogs. This
can give you a general idea of what kind of responses those articles
receive, and you can get valuable tips from them.
Blogging has come to be considered a highly effective marketing tool. You can
easily create awareness of your product and get clients and customers to interact
with each other. And not only customers, also those who are relatively new to
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your product get a platform to ask questions and clear their air about your
product.
Moreover, it also increases your website rankings can increase because the blog
is constantly being updates, commented on, and discussions are always going
on. Because of its sheer activity, the rankings improve, creating more awareness
of the product.
The following are the pointers based on which you can blog about your product:
* Never make the blog post too long uselessly. It must be wel written. Long
posts tend to get dreary and they are not `catchy' enough for people to sit
and go through them.
* Update regularly. Since you don't need to write long posts, that is not
much effort. Ideally, blog 3-7 times a week.
* Be entertaining where required, everyone can do with some light hearted
humor, without being derogatory.
* You need not stick only to text. Video and photo blogging are fats
catching on and are interesting ways to share your thoughts, and make
your videos and photographs wel known.
* Be yourself. Do not to ape, imitate or copy someone else's content.
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