Cisco Pulse Media Analytics: Connecting The Human Network @ Work

Cisco Pulse Media AnalyticsConnecting the Human Network @ WorkTony Frazier, Senior DirectorMedia Experience and Analytics BUEmerging Technologies GroupCisco Pulse AgendaRole of Media Analytics in Enterprise 2.0 What Is Enterprise 2.0? Enterprise 2.0 In Practice @ Cisco Cisco Pulse Product Demo How It Works and Future Directions Key TakeawaysPresentation_ID© 2010 Cisco and/or its af f iliates. All rights reserv ed.Cisco Conf idential2My Takeaways … Enterprise 2.0Key Enterprise 2.0Can Exploit An OrgsWith Proper NurturingTechnology EnablersCollective Expertiseand User AdoptionSearchNoneSearch, Ask, ShareLinksAuthorshipPotentialTagsWeakExtensions9X EffectSignalsStrongPresentation_ID© 2010 Cisco and/or its af f iliates. All rights reserv ed.Cisco Conf idential3Web 2.0 Collaboration Can Scale Key ProcessesFUNCTIONR&DSalesServicePROCESSInnovationGrowthProductivityIdentify new Cross sell new Better onboard OBJECTIVEbillion dollarproducts across and enable businessesterritories new talenti-ZoneSOARKnowledgeINITIATIVE and i-PrizeProgramPortalPresentation_ID© 2009 Cisco Sy stems, Inc. All rights reserv ed.Cisco Conf idential4Scaling Virtual Sales ExpertisePresentation_ID© 2009 Cisco Sy stems, Inc. All rights reserv ed.Cisco Conf idential5How Did We Share Sales Expertise?Find Expertise Is Painful …Using Incumbent Tools Manager26%Intranet Search49%Email Alias49%Cisco Directory59%Asking Peers74%0%50%100%Source: Cisco Sales and Partner Survey (N=234), New Network Cisco Survey (N=121)Presentation_ID© 2009 Cisco Sy stems, Inc. All rights reserv ed.Cisco Conf idential6Cisco Pulse 9X Innovation OpportunityMedia Analytics Embedded In The IP Network Can Discover Human NetworkSaaS VirtualizationMary Emails Cloud ComputingJan a PowerPoint on Cloud ComputingExpertiseSocial GraphMediaDocumentsCloud Computing, SaaS VirtualizationPresentation_ID© 2009 Cisco Sy stems, Inc. All rights reserv ed.Cisco Conf idential7Cisco Pulse 9X Innovation OpportunityMedia Analytics Embedded In The IP Network Can Discover Human NetworkFlip VideoSocial MediaShe Enterprise TVWatches a YouTube Video on Business VideoExpertiseSocial GraphMediaDocumentsClC ol uo du d C oC mo pm up tu itni gn ,g ,SaEnt aer S pri Vsei rtT uV, a lFliizp a tViiod neo, SaaS Virtualization, Social MediaPresentation_ID© 2009 Cisco Sy stems, Inc. All rights reserv ed.Cisco Conf idential8Cisco Pulse 9X Innovation OpportunityMedia Analytics Embedded In The IP Network Can Discover Human NetworkAccess ControlEnterprise PolicyShe then Cloud ComputingUploads a Cloud xSecurity Proposal to Team WikiExpertiseSocial GraphMediaDocumentsCloA uc dc e Cs os mC po un tt inro gl, , Enterprise TV, Flip Video, Cloud Computing, SaaS Virtualization, Enterprise Policy, Social MediaEnterprise TV, Flip Video, SaaS Virtualization, Social MediaPresentation_ID© 2009 Cisco Sy stems, Inc. All rights reserv ed.Cisco Conf idential9Cisco Pulse Search and Analytics PlatformEnabling Collaboration Across Boundaries Automatically discover expertise Collaborate in a single click Surface and share info in real-time Navigate video to the spoken word Integrated into the tools people use“If we knew what we know, we would be threetimes more productive than we are today!”Presentation_ID© 2009 Cisco Sy stems, Inc. All rights reserv ed.Cisco Conf idential10