Enterprise Video-Making Way for a Productive Organization

Enterprise Video: Making Way for a Productive Organization
Enterprise Video is an effective tool in capturing information and making the same accessible to the organization.
With the workforce of an organization spread across various time zones, geographies and disciplines, it becomes
cumbersome to educate and train the employees on the latest offerings. A recent IDC research showed that most
knowledge workers spend nearly 15-30 percent of their time looking for certain information and most often
these searches are less than 50 percent successful. The reason for this is that sometimes the information that
they are looking for may simply not be there. As the majority of knowledge in any organization is conveyed
informally in meetings, conference calls and other verbally conveyed forms that are never captured and reused
by the organization. The enterprise video can help in making way for a more productive, efficient and informed
organization by following these tips


Take a decision to commit
It is important to take a decision regarding making verbal knowledge a part of the corporate process. All the
knowledge from your organization needs to be captured, be it your next sales meeting, meeting, training session
or corporate communication. The motto should be knowledge is everywhere in the organization and should be
effectively captured.


Knowledge Capture
Organizations can capture knowledge by digitally recording meetings and using normally accessible tools to capture
vast amount of institutional knowledge from employees. By using video or audio recording, verbal knowledge
can easily be captured and made available to everyone in the organization. It isn't a need to learn new software
or create additional documents. Information can be simply presented in a traditional manner, via meetings or
web conferences, which can be captured either by audio or video irrespective of how or where people share their
knowledge.


Knowledge Sharing
The captured knowledge needs to be made available to the organization probably in an accessible library. An
effective media repository can be made rich by providing users with a single place for the required media audio
and video files that meets their needs. No matter how far they may be from the corporate office, effective media
repositories delivers content to anyone in the world through global content delivery networks and guarantees smooth
playback for all users.


Easy accessibility of Video
The enterprise video needs to be easily accessible and searchable to be useful in the organization. It is never enough
to record and post videos on-line in a library. To make it effective, the knowledge once captured, can be transformed
into searchable data by transcribing it, timing the transcript, and putting the indexed text and timings in a database
with a full-text search engine.



Make the Video Reusable
Just as any other document, video needs to be as reusable to be an efficient knowledge transfer device. Video can
be changed into data by fully transcribing the spoken word. All corporate knowledge becomes a fluid resource that
can travel all the way through the whole organization, with a searchable video. Rich content can be streamed and
deployed using a multitude of platforms and techniques.


Enterprise video can indeed help your organization be a more productive, knowledgeable organization by making
knowledge accessible to all.

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