Innovation Future Scan 2010

Keynote - Short Versionget closer … into the future 2010 Idris MooteeFuture Scan 20101“The single most frequent failure in the history of forecasting has been grossly underestimatingthe impact of technologies.”Future Scan 20102Future Scan What Usually Happens?2010we dramatically we are doubling underestimate the our rate of power of technology technology progress every progressten years2005 © Idris Mootee3Phases of InnovationExplosion of Standardization Contraction of Explosion of different of design, competitors, different designs, designs, Era of Emergence of Era of combining product radical product process incremental innovation with innovationinnovationinnovationlow cost capabilitiesProduct InnovationExperience InnovationProcess InnovationRate of Major InnovationDominant DesignLowest CostFluid PhaseTransitionalSpecific PhaseFluid PhasePhaseTime2005 © Idris Mootee4Old Rules and AssumptionsDistinct industry and regulatory structures based upon distinct analog technologies with old rulesDigitization, packetization, convergence, cheap storage, advanced wireless, new compression technologies, cheap bandwidth together destroy compartmentalization.Future Scan 20102005 © Idris Mootee52010 Automation and the Service Society2010 Est6Future Scan 20102010Most of us will change jobs frequently, working for virtual companies with a core of critical staff and the rest on short-term contracts Cultures will mix and remix. Power structures will evolve. We may be more loyal to a network-based community of people with a similar value set than to our local geographic community2005 © Idris Mootee7Future Scan 20102010Fashion will be defined not only by how they look but also the way how fashion is “experienced”. Certain pieces of the garment will support the “server” of the clothes and the Internet will play a key channel for sales. Technology will shift to devices that we wear .2005 © Idris Mootee8Future Scan 20102010This is the symbolic age when computers “speak our language”, technologies are responsive to our needs and desires, humans and machines are intimately connected, and always improving each other.Search engines will translate our needs and connect us to the right products.2005 © Idris Mootee9Future Scan 20102010We will witness the birth of a ‘TACTILE’revolution – new cosmetic, health & beauty products and brands that appeal to our many moods, manners, emotions & rebooted senses...Search Technology + Nanoaesthetics + Nanosurgery = ?2005 © Idris Mootee10