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IMM is a mega free monthly magazine produced by http://marketingmagazinesonline.com providing lots of Views,, reviews, tips, tricks, strategies, tactics & freebies! All designed to help the internet marketer both offline & online reach their goals.
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  • Added: May, 09th 2012
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Content Preview
SUBSCRIBE TO WEBSITE MARKETING MAGAZINE TO WIN AN IPAD2 P.15
LEARN HOW TO MAKE MONEY ONLINE




CONC EPTION CREATION MONETIZATION SOCIALIZATION AUTOMATION RECREATION
MAY 2012
My W ebsites Aren't Making Money

Lisa Lam, Craft
p.11
Business
J
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Expert
Jo
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L
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p.43 isa L


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+


p.30
plus
Ro

g
er
G adgets
P
ier
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interviews

products
Q and A
ROGER PIERCE


Gerald
How To Take Good Care Of Your
So
Affiliates - And Make More Money
h

p.20


get your

copy today
HTTP://WWW.MARKETINGMAGAZINESONLINE.COM

IMM 2

Available on

Amazon.com














http://www.Press--Release--Software.com

IMM 3















IMM 4
imm contents

[ MAY 2012 ]
R egular Columns
6
Editor's Letter
Welcome to the May edition.

7
IMM Inbox
Got something to say?
Tell us what you think.

8
What's On
Seminars, Expos and
12 Emily Kane
Summits, oh my!

10
IMM News
Stuff you should know about.

12
IMM Success Story
Emily Kane: Meeting the Challenges of
Breastfeeding with Milkmakers

15
Subscribe
Subscribe for free to win an ipad.

16
Ask the Expert
Doni Interviews East Coast Social Media
Expert: Fight Cyberbullies with Offensive &
43 Lisa Lam
Defensive Strategies

22
IMM Gadgets and Toys

You know you want them.
35
IMM Marketplace
Buy & Sell domains and websites.
25
Advertise in IMM


Be seen by 150,000+ potential customers.
37
Featured Products & Contributors
The people and products that helped
26
IMM Tools
make this edition.
Books, Courses, Software etc.


43
Back Story
28
IMM Videos

Interview with Lisa Lam, Craft
Watch useful videos on internet marketing

Business Expert
etc

46 IMM FREEBIES! (YEAH!)
30
Q&A
An interview with Small Business Expert,
Roger Pierce, Co-founder of BizLaunch.com

33
IMM Useful Links
All the links in one handy place.


IMM 5
imm contents
[ MAY 2012 ]
Features

11
My Websites Aren't Making Money -

What Do I Do?
By: John Jonas

20

How To Take Good Care Of Your
Affiliates - And Make More Money


By: Gerald Soh
Effective Link Building

Strategies For Your Video
34 Marketing Business Online
21
How to Survive and Hang in There in

Internet Marketing


By: Angela D Clark
23 Do You Use Special Days As Email
Marketing Ideas?

By: Michael Tasker

29
How Are You Going To Go About

Generating MLM Leads?
By: Roger Bicknell

Get Empower Network and
34
Effective Link Building Strategies For
42 the Effectiveness of Internet

Your Video Marketing Business
Marketing

By: Lance M Davis


41
Discover the Process of Getting


38
Contributors
Business Online

By: Jan Swam
40
The Biggest Factors of Search Engine

Optimization (SEO)
42
Empower Network and the


By: Brandon S McBride
Effectiveness of Internet Marketing

By: Ramona Goeke










IMM 6

imm editors letter

Welcome to the
MarketingMagazinesOnline.com
latest edition of
Via Campiglione Naples
Internet
An
Italy
Subscription enquires:
Marketing
www.marketingmagazinesonline.com/
Magazine. I'd
economist
subscribe/

like to welcome is an expert
Order the printed edition:
our new
www.magcloud.com/browse/issue/32282
2
contributors this
who will

Advertising enquires:

month.
www.marketingmagazineonline.com/

know
advertise/
We have some great contributions from innovators
MarketingMagazinesonline@gmail.com
contributing some great articles that you should get a lot
tomorrow

Contribute articles:
out of.
http://marketingmagazinesonline.co


why the
m/contribute

Your internet marketing strategy should be firmly in place
Internet Marketing Magazine
to help
you maximize your returns from your business.
things he
Published 12 times per year.

Printed by MagCloud.
Copyright Elizabeth Williamson and
By fol owing what you learn here each month, you
predicted
Marketing Magazinesonline.com All rights
should definitely be starting to see the fruits of your
reserved.
Reprinted with permission. No part of this
labour.
Check out this month's articles for advice and
yesterday
publication may be reproduced, translated
tools to help you maximise your returns this year.
didn't
or converted into machine-readable form
or language without the written consent of

the publisher. Articles express the
We have got some great FREEBIES again for you, in the happen
opinions of the authors and are not
necessarily those of the publisher
current financial climate those of us, who are trying to

get started online need al the help we can get. Internet
today.
Marketing Magazines Online.
Marketin

g Magazine always gives away loads of stuff
Internet Marketing Magazine
make sure you optin at

http://marketingmagazinesonline.com In order to get
Editor
Your download Information sent to you
Elizabeth Williamson


Advertising Glenn Harrigan
I hope yo
u enjoy this month's issue of the magazine, and

as always please email me if you have any comments,
Contributors


contributi ons or feedback.
Various experts in their fields

-Laurence L. Peter

The instructions and advice in the
To Your Success
magazine are for entertainment purposes

only. The creators, producers, contributors
Elizabeth
and distributors or Website Marketing

Magazine disclaim any liability for loss or
lack of results from following the advice

>>
expressed herein.
Talk To US
Keep your valuable feedback coming. I try to reply
to every email, I appreciate Your input as it helps to
make imm the Best magazine possible. Drop me an
email, and the best email will receive a new FlipCam.


IMM 7
imm inbox
Talk to me
How do I revive an
How can I take advantage of
old product to get
the influx of Christmas
more sales?
shoppers next season?


I've got an old
By Immagazines at 6:13 pm, May 06, 2012
I want to make sure I
product and the sales
maximise the sales to my
have really dropped
online store during the busy
off. Is there
holiday season. Do you have
something I can do to
any tips for me? - Lindsay.
revamp the product

and relaunch it to
Although high volumes of sales
start getting sales
If you tell us what you
are experienced online during
rolling in again?
Like and don't like about
the holiday season, your
Internet Marketing Magazine,
strategy and planning to take
What worked for you

Or what you think sucks,
advantage of the rush should
Then we can make it an

have been firmly in place
L
I don't really have a
Even better magazine.
months earlier to fully take
whole lot of money or
So come on,
AI
advantage of the rush. Having
time to spend on
Flick us an email
said that, some blog posts,
updating the product,
And let us know.
You might win our
article marketing and press
P EM
but would love to
Great prize on
releases with Christmas
start selling copies
Page 6.
TO
related content and keywords
again. - Jezza.
for the items you are selling
will help drive some traffic to

Often all that is
your offers. -Ed.
required to update an
old product is an extra

I'm just starting our and just want
few chapters, some new
to make some money.
videos or bonuses.
I haven't been online long, but I really
Then look at
just want to make some money - I
revamping the product
don't really care how. What's the best
graphics and adding a
"Version 2" or "Newly

way? - Dean.
updated" banner to all
You should have a look at providing
your sales materials.
People love to get the

services like article writing or blog
latest versions and
posting. Companies are always on the
updated content, so

lookout for great unique content to
that should get things
help advertise their products, so this is
rolling again for you.
a good place to start. -Ed.
-Ed.
>>Email Us: MarketingMagazinesOnline@gmail.com
Both the paper and our printer meet the international standard ISO 14001 for environmental
management. The paper comes from sources certified under the Programme for Endorsement of Forest
Certification scheme (PEFC). Please recycle this magazine - or give it to a mate.

imm what's on
IMM 8
Di

Who coined the phrase 'World Wide Web'?
d you know:
Tim Berners-Lee in 1990. He's also considered by most people as the person

who started the whole thing rolling.

Mirren Live
MAY
It's Time For Some
The 2012 New
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MIRREN LIVE is the annual event for agencies serious about taking immediate

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Join 400 of the best agencies in the business... as CEOs, their management and
Everywhere you look these days, there's another
generic workshop on "social media." There's another
new busi ness teams take in 35 speakers in 30 sessions over 3 days.
general discussion about marketing over the web. Little

of it is really helpful. What you need to know is
TAB/OAAA Out of
MAY
"How." How do you make this work?How difficult is it to
Home Media
understand? How can you succeed when bigger
companies don't even know where to start?

>
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Marketing Expo
That's why you need to be part of Social-E: the
comprehensive conference for social media and digital
marketing success. We're not going to be talking about
Out of ho
ready to ris
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me advertising is rising amid swells of rapidly changing, fragmented media. Are you
whether you should be employing social media -- that
e with us to a place where increasingly mobile, connected consumers lead the
argument's settled, you should. We're going to tell you
what you should really expect, how much effort is just

the right amount, and how you can work the best
Are you ready to learn how advertisers find the right mix of traditional and non-traditional
networking tool in your arsenal with ease.
media and what they need from out of home to position their brands as fresh, innovative,
influential and ahead of the curve?

But social media isn't the whole plan. Are you engaging
Are you ready to seize new opportunities, build new relationships and present out of home as
in outbound digital marketing? Or do you think that
an above the line medium? Then you're ready to CATCH THE WAVE. To catch the wave,
once you've put up a website, that's the extent of your
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This conference is

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e ad
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Digital Cream B2B is a unique opportunity to air specific issues faced by
hieve.

B2B marketers,
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are within y
marketing and
social media.
This is not your average one way conversation B2B conference, it's an interactive event
We'll also be talking about social media metrics, and
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23
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Canada's premier digital conference is a chance to connect with people who are
We're featuring top speakers, and local business
as excited a bout the potential of digital as you are -- people who want to know
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" Right now, with social networks and other tools on the Internet, al of these 500
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heard. --Mark Zuckerberg




Quotable:













imm news
IMM 10


Hulu: Advertisers
It's Not Over Till the

Pay Only When 100%
Stragglers Convert
of Ad Is Streamed

A lot has been written about data collection for
Internet TV service

Hulu will begin charging advertisers only when 100
landing page testing. Having high enough data
percent of an ad has been streamed.
rates to statistically prove a winner and avoiding
seasonal fluctuations in traffic are two of the many
"Hulu advert isers will not be charged unless their advertisement has
principles that are emphasized as important
been streamed through completion; in other words, an advertisement
elements. But there's another consideration that is
that has been 100% delivered. There will be no extra cost to Hulu
advertisers for this service," said JP Colaco, SVP advertising at Hulu, in a
often overlooked and can have significant
blog post. The new pricing model will apply to advertisements served
influence over how your results are interpreted:
on both Hulu's free and subscription services.
delayed conversions, or "stragglers."

Hulu executi ves did not disclose what percentage of ads are streamed
For many businesses, it's not unusual for the
100 percent.
conversion action to take place hours or days
"I assume they did the math to determine the vast majority of ads were
after first hitting the landing page. The important
completed, s o they will not have to take a revenue hit. And they will
implication for testing is that you have to
have a great talking point with ad buyers," said Kevin Lee, CEO of Didit,
understand the behavior of your stragglers to
a digital marketing agency, in an interview with ClickZ when asked
ensure you are comparing apples to apples.
about the new pricing approach.

Hulu CEO

Jason Kilar, speaking at the Ad Age Digital Conference in New
Power Options is a client of my company that
York, also said the online video service now has 2 million paid
sells subscription-based access to an advanced
subscribers, up from 1.5 million at the end of 2011.
stock option research. The company's model is to
offer an unrestricted 14-day trial without requiring
For the year ended December 31, 2011, Hulu's revenue totaled $420
any credit card information. So it engaged my
million, an increase of 60 percent over 2011.
company to develop a landing page that would
"The advertising industry is very robust online and at Hulu specifically.
convert more visitors into free trial subscribers.
The Hulu Plu s business is resonating with consumers," he said, when

asked what's fueling the company's revenue growth.
The original free trial sign-up process involved
landing on a very information-rich page, which
About 90 percent of the advertising creative on Hulu is repurposed
included a lot of details about stock option trading,
from TV ad vertising, he said. "There is a great opportunity [for
advertisers] to be smarter and get better results," Kilar said. On the
Power Options, and related subjects.
other hand, he recognizes a challenge in developing advertising

creative that's optimized for Hulu. "One of the first rules of advertising
is to be eas y to buy. And it's easy to take existing creative and use it
and leverage it in an environment that's familiar, the 30 second spot,"
You have to understand the
he said.
behavior of your stragglers to
"Hulu's 100 percent completion rate model is a big step in the right
direction th
at will positively impact digital video performance," said
ensure you are comparing apples
Donnie Williams, chief digital officer, Horizon Media, in a prepared
statement.
to apples.



"If it doesn't make cents, it doesn't make sense."--Fortune Magazine, Oct
Quotable:

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