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Product, Services, and Branding Strategy

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Product, Services, and Branding Strategy Chapter 8 Learning Goals Understand products and the major classifications of products and services Learn the decisions companies make regarding their products and services Understand…
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  • Added: May, 28th 2011
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  • File size: 343.91kb
  • Pages: 28
  • Tags: positioning, branding, services, strategy, products, xo product, and branding strategy
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