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Take Control of the Agent Desktop to Measurably Improve the Customer Experience

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Whether your contact center handles sales, customer service, collections or technical support, chances are you are intensely focused on the Customer Experience while trying to balance the competing goals of controlling costs and managing risk or compliance.
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Content Preview
Webinar :Take Control of the Agent Desktop to Measurably Improve the Customer Experience
Whether your contact center handles sales, customer service, collections or technical support, chances are you are intensely focused on the
Customer Experience while trying to balance the competing goals of controlling costs and managing risk or compliance.
Without control of the agent desktop, you're not in control of the experience your customers are receiving. Time is lost and so are your
customers while agents alt-tab their way through disconnected applications, copy and paste across systems, and search siloed information.
When you evaluate your call center activity do you ever see your agents:
*
Enter the same data over and over in different systems because they do not talk to each another?
*
Spend valuable time at the end of every customer call entering notes to document the tasks they just performed?
*
Ask callers for the same information more than once during a call?
*
Place customers on hold or give excuses like "The computer is slow today" while they search multiple systems and data sources for
the information they need?
*
Neglect to offer up-sell or cross-sell promotions because the call length has exceeded the customer's patience?
Join experts, our guest Kerry Bodine, Vice President, Principal Analyst at Forrester Research and Vikas Nehru, Vice President of Product
Marketing at KANA, to better understand many common customer experience issues in call centers and how improving the agent
experience via desktop consolidation, knowledge-infused processes and an adaptive desktop will not only improve customer satisfaction,
but also make your call centers more efficient.
Date & Time -
August 29, 2011 10:00AM PT / 1:00PM ET
Presenters:
Kerry Bodine, Vice President, Principal Analyst, Forrester Research, Inc.
Kerry works with Customer Experience Professionals to create more engaging -- and profitable -- customer experiences across the
enterprise. Her research explores the tools and methodologies used to design broad, end-to-end experiences -- and the changes to
organizational structure, process, and culture that are required to sustain these experiences over time.
Vikas Nehru, Vice President, Product Marketing, KANA
Vikas joined KANA in 2004 and currently serves as the Vice President of Product Marketing. He has been instrumental in leading the
direction of KANA's solution suite with senior roles across engineering, product management and marketing.
Questions: If you would like more information about this event, please contact Katie Sieck. Upon registration, webinar access
information will be provided to you via email.
http://www.kana.com/better-practices/webinar-take-control-agent-desktop.php
REGISTER
(c)2011 KANA Software, Inc.
Know More - Web Self Service, Customer Service Experience, Knowledge Management Software

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