The Art of Earning Money
(Originally – The Science of Getting Rich)
Written By: - Wallace wattles
Compiled By: - Er P K Gupta
This e-book is brought to you
By – www.BindalTech.org
TABLE OF CONTENTS
1 - You really deserve to be Rich
2 - Is there an Art of Getting Rich?
3 - Abundance of Opportunity
4 - The vital rule in the art of Getting Rich
5 - Increasing Life
6 - How resources come to you
7 - Thankfulness
8 - Thinking in the positive mode
9 - How to apply the determination
10 - Further apply the determination
11 - Performing in The positive mode
12 - Well-organized battle
13 – Do the business you love
14 - The Impression of Increase
15 - Increasing qualities
16 - Some concern and final comments
17 - A synopsis of The Art of earning money
1 - You really deserve to be Rich
Whatever may be said in praise of poverty, the fact remains that it is not
possible to live a really complete or successful life unless one is rich. No man
can rise to his greatest possible height in talent or soul development unless he
has plenty of money; for to unfold the soul and to develop talent he must have
many things to use, and he cannot have these things unless he has money to buy
A man develops in mind, soul, and body by making use of things, and society is
so organized that man must have money in order to become the possessor of
things; therefore, the basis of all advancement for man must be the science of
The object of all life is development; and everything that lives have an
inalienable right to all the development it is capable of attaining.
Man's right to life means his right to have the free and unrestricted use of all the
things which may be necessary to his fullest mental, spiritual, and physical
enfoldment; or, in other words, his right to be rich.
In this book, I shall not speak of riches in a figurative way; to be really rich
does not mean to be satisfied or contented with a little. No man ought to be
satisfied with a little if he is capable of using and enjoying more. The purpose
of Nature is the advancement and enfoldment of life; and every man should
have all that can contribute to the power; elegance, beauty, and richness of life;
to be content with less are sinful.
The man who owns all he wants for the living of all the life he is capable of
living is rich; and no man who has not plenty of money can have all he wants.
Life has advanced so far, and become so complex, that even the most ordinary
man or woman requires a great amount of wealth in order to live in a manner
that even approaches completeness. Every person naturally wants to become all
that they are capable of becoming; this desire to realize innate possibilities is
inherent in human nature; we cannot help wanting to be all that we can be.
Success in life is becoming what you want to be; you can become what you
want to be only by making use of things, and you can have the free use of
things only as you become rich enough to buy them. To understand the science
of getting rich is therefore the most essential of all knowledge.
There is nothing wrong in wanting to get rich. The desire for riches is really the
desire for a richer, fuller, and more abundant life; and that desire is praise
worthy. The man who does not desire to live more abundantly is abnormal, and
so the man who does not desire to have money enough to buy all he wants is
There are three motives for which we live; we live for the body, we live for the
mind, we live for the soul. No one of these is better or holier than the other; all
are alike desirable, and no one of the three--body, mind, or soul--can live fully
if either of the others is cut short of full life and expression. It is not right or
noble to live only for the soul and deny mind or body; and it is wrong to live for
the intellect and deny body or soul.
We are all acquainted with the loathsome consequences of living for the body
and denying both mind and soul; and we see that real life means the complete
expression of all that man can give forth through body, mind, and soul.
Whatever he can say no man can be really happy or satisfied unless his body is
living fully in every function, and unless the same is true of his mind and his
soul. Wherever there is unexpressed possibility, or function not performed,
there is unsatisfied desire. Desire is possibility seeking expression, or function
Man cannot live fully in body without good food, comfortable clothing, and
warm shelter; and without freedom from excessive toil. Rest and recreation are
also necessary to his physical life.
He cannot live fully in mind without books and time to study them, without
opportunity for travel and observation, or without intellectual companionship.
To live fully in mind he must have intellectual recreations, and must surround
himself with all the objects of art and beauty he is capable of using and
appreciating. To live fully in soul, man must have love; and love is denied
expression by poverty.
A man's highest happiness is found in the bestowal of benefits on those he
loves; love finds its most natural and spontaneous expression in giving. The
man who has nothing to give cannot fill his place as a husband or father, as a
citizen, or as a man.
It is in the use of material things that a man finds full life for his body, develops
his mind, and unfolds his soul. It is therefore of supreme importance to him that
he should be rich.
It is perfectly right that you should desire to be rich; if you are a normal man or
woman you cannot help doing so. It is perfectly right that you should give your
best attention to the Science of Getting Rich, for it is the noblest and most
necessary of all studies. If you neglect this study, you are derelict in your duty
to yourself, to God and humanity; for you can render to God and humanity no
greater service than to make the most of yourself.
2 - Is there an Art of Getting Rich?
There is an art of getting rich, and it is an exact science, like algebra or
arithmetic. There are certain laws which govern the process of acquiring riches;
once these laws are learned and obeyed by any man, he will get rich with
The ownership of money and property comes as a result of doing things in a
certain way; those who do things in this Certain Way, whether on purpose or
accidentally, get rich; while those who do not do things in this Certain Way, no
matter how hard they work or how able they are, remain poor.
It is a natural law that like causes always produces like effects; and, therefore,
any man or woman who learns to do things in this certain way will infallibly get
That the above statement is true is shown by the following facts:
Getting rich is not a matter of environment, for, if it were, all the people in
certain neighborhoods would become wealthy; the people of one city would all
be rich, while those of other towns would all be poor; or the inhabitants of one
state would roll in wealth, while those of an adjoining state would be in
But everywhere we see rich and poor living side by side, in the same
environment, and often engaged in the same vocations. When two men are in
the same locality, and in the same business, and one gets rich while the other
remains poor, it shows that getting rich is not, primarily, a matter of
environment. Some environments may be more favorable than others, but when
two men in the same business are in the same neighborhood, and one gets rich
while the other fails, it indicates that getting rich is the result of doing things in
a Certain Way.
And further, the ability to do things in this certain way is not due solely to the
possession of talent, for many people who have great talent remain poor, while
other who have very little talent get rich.
Studying the people who have got rich, we find that they are an average lot in
all respects, having no greater talents and abilities than other men. It is evident
that they do not get rich because they possess talents and abilities that other
men have not, but because they happen to do things in a Certain Way.
Getting rich is not the result of saving, or "thrift"; many very penurious people
are poor, while free spenders often get rich.
Nor is getting rich due to doing things which others fail to do; for two men in
the same business often do almost exactly the same things, and one gets rich
while the other remains poor or becomes bankrupt.
From all these things, we must come to the conclusion that getting rich is the
result of doing things in a Certain Way.
If getting rich is the result of doing things in a Certain Way, and if like causes
always produce like effects, then any man or woman who can do things in that
way can become rich, and the whole matter is brought within the domain of
The question arises here, whether this Certain Way may not be so difficult that
only a few may follow it. This cannot be true, as we have seen, so far as natural
ability is concerned. Talented people get rich, and blockheads get rich;
intellectually brilliant people get rich, and very stupid people get rich;
physically strong people get rich and weak and sickly people get rich.
Some degree of ability to think and understand is, of course, essential; but in so
far natural ability is concerned, any man or women who have sense enough to
read and understand these words can certainly get rich.
Also, we have seen that it is not a matter of environment. Location counts for
something; one would not go to the heart of the Sahara and expect to do
Getting rich involves the necessity of dealing with men and of being where
there are people to deal with; and if these people are inclined to deal in the way
you want to deal, so much the better. But that is about as far as environment
If anybody else in your town can get rich, so can you; and if anybody else in
your state can get rich, so can you.
Again, it is not a matter of choosing some particular business or profession.
People get rich in every business, and in every profession; while their next door
neighbors in the same vocation remain in poverty.
It is true that you will do best in a business which you like, and which is
congenial to you; and if you have certain talents which are well developed, you
will do best in a business which calls for the exercise of those talents.
Also, you will do best in a business which is suited to your locality; an ice-
cream parlor would do better in a warm climate than in Greenland, and a
salmon fishery will succeed better in the Northwest than in Florida, where there
are no salmon.
But, aside from these general limitations, getting rich is not dependent upon
your engaging in some particular business, but upon your learning to do things
in a Certain Way.
If you are now in business, and anybody else in your locality is getting rich in
the same business, while you are not getting rich, it is because you are not
doing things in the same Way that the other person is doing them.
No one is prevented from getting rich by lack of capital. True, as you get capital
the increase becomes more easy and rapid; but one who has capital is already
rich, and does not need to consider how to become so.
No matter how poor you may be, if you begin to do things in the Certain Way
you will begin to get rich; and you will begin to have capital. The getting of
capital is a part of the process of getting rich; and it is a part of the result which
invariably follows the doing of things in the Certain Way.
You may be the poorest man on the continent, and be deeply in debt; you may
have neither friends influence, nor resources; but if you begin to do things in
this way, you must infallibly begin to get rich, for like causes must produce like
If you have no capital, you can get capital; if you are in the wrong business, you
can get into the right business; if you are in the wrong location, you can go to
the right location; and you can do so by beginning in your present business and
in your present location to do things in the Certain Way which causes success.
3 - Abundance of opportunity
No man is kept poor because opportunity has been taken away from him;
because other people have monopolized the wealth, and have put a fence
around it. You may be shut off from engaging in business in certain lines, but
there are other channels open to you. Probably it would be hard for you to get
control of any of the great railroad systems; that field is pretty well
monopolized. But the electric railway business is still in its infancy, and offers
plenty of scope for enterprise; and it will be but a very few years until traffic
and transportation through the air will become a great industry, and in all its
branches will give employment to hundreds of thousands, and perhaps to
millions, of people. Why not turn your attention to the development of aerial
transportation, instead of competing with J.J. Hill and others for a chance in the
steam railway world?
It is quite true that if you are a workman in the employ of the steel trust you
have very little chance of becoming the owner of the plant in which you work;
but it is also true that if you will commence to act in a Certain Way, you can
soon leave the employ of the steel trust; you can buy a farm of from ten to forty
acres, and engage in business as a producer of foodstuffs. There is great
opportunity at this time for men who will live upon small tracts of land and
cultivate the same intensively; such men will certainly get rich. You may say
that it is impossible for you to get the land, but I am going to prove to you that
it is not impossible, and that you can certainly get a farm if you will go to work
in a Certain Way.
At different periods the tide of opportunity sets in different directions,
according to the needs of the whole, and the particular stage of social evolution
which has been reached. At present, in America, it is setting toward agriculture
and the allied industries and professions. To-day, opportunity is open before the
factory worker in his line. It is open before the business man who supplies the
farmer more than before the one who supplies the factory worker; and before
the professional man who waits upon the farmer more than before the one who
serves the working class.
There is abundance of opportunity for the man who will go with the tide,
instead of trying to swim against it.
So the factory workers, either as individuals or as a class, are not deprived of
opportunity. The workers are not being "kept down" by their masters; they are
not being "ground" by the trusts and combinations of capital. As a class, they
are where they are because they do not do things in a Certain Way. If the
workers of America chose to do so, they could follow the example of their
brothers in Belgium and other countries, and establish great department stores
and co-operative industries; they could elect men of their own class to office,
and pass laws favoring the development of such co-operative industries; and in
a few years they could take peaceable possession of the industrial field.
The working class may become the master class whenever they will begin to do
things in a Certain Way; the law of wealth is the same for them as it is for all
others. This they must learn; and they will remain where they are as long as
they continue to do as they do. The individual worker, however, is not held
down by the ignorance or the mental slothfulness of his class; he can follow the
tide of opportunity to riches, and this book will tell him how.
No one is kept in poverty by shortness in the supply of riches; there is more
than enough for all. A palace as large as the capitol at Washington might be
built for every family on earth from the building material in the United States
alone; and under intensive cultivation, this country would produce wool, cotton,
linen, and silk enough to cloth each person in the world finer than Solomon was
arrayed in all his glory; together with food enough to feed them all luxuriously.
The visible supply is practically inexhaustible; and the invisible supply really IS
Everything you see on earth is made from one original substance, out of which
all things proceed.
New Forms are constantly being made, and older ones are dissolving; but all
are shapes assumed by One Thing.
There is no limit to the supply of Formless Stuff, or Original Substance. The
universe is made out of it; but it was not all used in making the universe. The
spaces in, through, and between the forms of the visible universe are permeated
and filled with the Original
Substance; with the formless Stuff; with the raw material of all things. Ten
thousand times as much as has been made might still be made, and even then
we should not have exhausted the supply of universal raw material.
No man, therefore, is poor because nature is poor, or because there is not
enough to go around.
Nature is an inexhaustible storehouse of riches; the supply will never run short.
Original Substance is alive with creative energy, and is constantly producing
more forms. When the supply of building material is exhausted, more will be
produced; when the soil is exhausted so that food stuffs and materials for
clothing will no longer grow upon it, it will be renewed or more soil will be
made. When all the gold and silver has been dug from the earth, if man is still
in such a stage of social development that he needs gold and silver, more will
produced from the Formless. The Formless Stuff responds to the needs of man;
it will not let him be without any good thing.
This is true of man collectively; the race as a whole is always abundantly rich,
and if individuals are poor, it is because they do not follow the Certain Way of
doing things which makes the individual man rich.
The Formless Stuff is intelligent; it is stuff which thinks. It is alive, and is
always impelled toward more life.
It is the natural and inherent impulse of life to seek to live more; it is the nature
of intelligence to enlarge itself, and of consciousness to seek to extend its
boundaries and find fuller expression. The universe of forms has been made by
Formless Living Substance, throwing itself into form in order to express itself
The universe is a great Living Presence, always moving inherently toward more
life and fuller functioning.
Nature is formed for the advancement of life; its impelling motive is the
increase of life. For this cause, everything which can possibly minister to life is
bountifully provided; there can be no lack unless God is to contradict himself
and nullify his own works.
You are not kept poor by lack in the supply of riches; it is a fact which I shall
demonstrate a little farther on that even the resources of the Formless Supply
are at the command of the man or woman will act and think in a Certain Way.
4 - The vital rule in the art of Getting Rich
Though is the only power which can produce tangible riches from the Formless
Substance. The stuff from which all things are made is a substance which
thinks, and a thought of form in this substance produces the form.
Original Substance moves according to its thoughts; every form and process
you see in nature is the visible expression of a thought in Original Substance.
As the Formless Stuff thinks of a form, it takes that form; as it thinks of a
motion, it makes that motion. That is the way all things were created. We live
in a thought world, which is part of a thought universe. The thought of a
moving universe extended throughout Formless Substance, and the Thinking
Stuff moving according to that thought, took the form of systems of planets,
and maintains that form. Thinking Substance takes the form of its thought, and
moves according to the thought. Holding the idea of a circling system of suns
and worlds, it takes the form of these bodies, and moves them as it thinks.
Thinking the form of a slow-growing oak tree, it moves accordingly, and
produces the tree, though centuries may be required to do the work. In creating,
the Formless seems to move according to the lines of motion it has established;
the thought of an oak tree does not cause the instant formation of a full-grown
tree, but it does start in motion the forces which will produce the tree, along
established lines of growth.
Every thought of form, held in thinking Substance, causes the creation of the
form, but always, or at least generally, along lines of growth and action already
The thought of a house of a certain construction, if it were impressed upon
Formless Substance, might not cause the instant formation, of the house; but it
would cause the turning of creative energies already working in trade and
commerce into such channels as to result in the speedy building of the house.
And if there were no existing channels through which the creative energy could
work, then the house would be formed directly from primal substance, without
waiting for the slow processes of the organic and inorganic world.
No thought of form can be impressed upon Original Substance without causing
the creation of the form.
Man is a thinking center, and can originate thought. All the forms that man
fashions with his hands must first exist in his thought; he cannot shape a thing
until he has thought that thing.
And so far man has confined his efforts wholly to the work of his hands; he has
applied manual labor to the world of forms, seeking to change or modify those
already existing. He has never thought of trying to cause the creation of new
forms by impressing his thoughts upon Formless Substance.