Time for India R&D centers to maximize value from Globalization: Says Zinnov

Time for India R&D centers to maximize value from Globalization: Says
Zinnov
(1888PressRelease) Zinnov-Adobe R&D Leadership Meet witnessed some very interesting
perspectives from R&D leaders.
(1888PressRelease) - Bangalore, Zinnov Management Consulting, a Leading Management
Consulting firm in conjunction with Abobe, recently hosted a one-of-its-kind Leadership Meet
on R&D in Bangalore recently. With the theme "India Calling: Time for Indian R&D centers to
maximize value from Globalization", the meet brought to light that in the current scenario, to
bring out a new innovation in any market; R&D is the key ingredient and its time that India
centers start maximizing the value via globalization.

India today, is surely at a cusp where it needs to take that leap of faith towards a journey to
become a global power in R&D, accounting for around 20% of the world's research investment.
It also added that while Globalization is not really a new phenomenon when we talk about R&D;
India however still accounts for a small proportion of the total R&D investments by global
companies despite having a strong talent pool across verticals. This phenomenon needs to change
in the current context for the industry to grow to the next level.

Speaking about the Indian R&D industry, Mr. Pari Natarajan, Chief Executive Officer, Zinnov
Management Consulting, said, "We have noticed that only 19 new centers have been set up in
India in 2010, with most of the centers having an employee headcount of less than 300 and we
very strongly feel that there is indeed a lot of scope to expand for optimization".

"It also should be taken a note of that companies are planning to install over 20% of their Global
R&D headcount in India. All these are indeed good signs and hence, we, as important
stakeholders of the industry, we should try and push all of this forward to grow to the next
maturity level. While a few companies have been fairly successful in uplifting the maturity of the
centers in India, others should also start looking beyond cost control to bring in global leadership
and innovation capabilities at the center which would help them move up the value chain and
become critical centers for the parent organization", Pari added.

According to the latest findings, MNCs employ about 430,000 people in India out of which
approximately 200,000 are engaged in R&D. Also, out of the total of 202,430 talent pool in the
R&D industry, majority of them - 89,383 come from the Software vertical. While Telecom and
Semiconductors employee about 26,715 and 23,713 respectively.

"India has a great opportunity and potential to become a leader in innovation and R&D. Already,
there are many examples of how companies in India are carrying out cutting-edge R&D activity
to create innovation for a globalized world. What the country now needs is a systemic focus on
raising the bar in our education system as well as support from the industry to nurture the
innovative minds," says Dr. Naresh Gupta, Sr VP, Print and Publishing BU and Managing
Director, Adobe India.

Last but not the least, it was jointly agreed upon that though India offers a significant cost
arbitrage when compared with the costs in US and Europe, the R&D centers in India are losing
out on certain key aspects because of excessive focus on cost. While cost control is the top
priority, aspects like innovation, competency creation and leadership roles should now start

---

becoming a focus as well.

About Zinnov Management Consulting Pvt. Ltd

Founded in 2002, Zinnov - meaning Zeal in Innovation - is a leading management consulting
company providing services in the area of Offshore Advisory, Market Expansion and Human
Capital Optimization to Fortune 1000 companies. Zinnov works collectively with clients to
tackle prevailing organizational challenges by analyzing the changing dynamics, improving
performance, and building institutional capability. The services delivered to its clients through
advanced reasoning and analytical techniques, provides solutions that help in integrating
organizational vision, business definition and processes.

About Adobe

Adobe Systems Incorporated (Adobe) is headquartered in San Jose, CA, USA. Adobe is a
diversified software company. The Company offers a line of creative, business, Web and mobile
software and services used by creative professionals, knowledge workers, consumers, original
equipment manufacturer, developers and enterprises for creating, managing, delivering and
engaging with content and experiences across multiple operating systems, devices and media. It
distributes its products through a network of distributors, value-added resellers (VARs), systems
integrators, independent software vendors (ISVs) and OEMs, direct to end users and through its
own Website at www.adobe.com. It also licenses its technology to hardware manufacturers,
software developers and service providers, and offer integrated software solutions to businesses
of all sizes.

For more information, contact:

Kinjal Chhetri Panwar
Marketing Manager, Zinnov
Email: Kinjal ( @ ) zinnov dot com
Phone Number: +91 8295588413

http://www.zinnov.com
Trackback URL:
http://www.1888pressrelease.com/time-for-india-r-d-centers-to-maximize-value-from-globalizat-
pr-277514.html
###

---