Webinar: Using Drip Marketing to Solve B2B Marketers Most Pressing Challenges
Drip marketing means creating and freely sharing information so that you can convert prospects into leads and these leads into
customers. The main goal is to get the prospect to give you permission to deliver content to them via email, webinar, video, social
media channels or any other way people like to receive information. With regular exposure and contact, you can build a
relationship and trust with your prospects and leads, providing multiple opportunities for conversion. Drip marketing involves
delivering requested information with independent value that creates trust, credibility and authority for your business.
Attendees of this webinar will learn:
1.
What are the most pressing B2B marketing challenges?
2. How to develop a drip marketing program?
3. Key performance indicators for measuring drip marketing effectiveness
4. The results achieved by a small marketing team from pm solutions
Date &Time -

Thusday 27 October 11.00 AM PDT
Webinar URL -
http://www.leadformix.com/webinar-october-27-2011.html
Presenters - Jim Pennypacker/ Francis Adanz
Jim brings more than 30 years experience in marketing and publishing to lead an organization at the forefront of a rapidly changing
business landscape.
Francis joined LeadFormix in 2011. He is responsible for helping clients develop and execute successful online marketing campaigns to
maximize ROI from leveraging the LeadFormix platform.
About LeadFormix -
LeadFormix is the leader in next-generation marketing automation software, known as Marketing Automation 2.0. LeadFormix
delivers a game-changing real-time marketing automation solution for enterprises that converts anonymous online visits into
qualified sales leads, determines website visitor interest and intent, and enables sales teams to reach decision-makers more
effectively and close deals faster using patented business intelligence and data mining technology.
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