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Who wants to be a billionaire

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Added: April, 26th 2011
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Tags: virtual goods asia china forum london benjamin jof, virtual goods, game, china
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Who Wants to be a Billionaire?Asia’s Best (and Worst) PracticesWith Virtual GoodsBenjamin Joffe, CEO | Plus Eight Star Ltd.Virtual Goods Forum| London, 2010.06@benjaminjoffe4 years1 year5 years| Plus Eight Star• “Innovation Arbitrage”• Internet & Mobile Strategy & Research• Best practices from China, Japan & Korea• Published research• Inside Cyworld (2007)• Inside Tencent (2009)• Clients• Microsoft, IMVU, Mig33, DeNA, Mail.ru, Vinagame, Nokia, Harvard Business School, etc.Work With Startups• Mogi, by Newt Games (2003)– Mobile SNS in Japan• 3G, GPS, avatars, virtual items– Too early!• Paradise Paintball, by Cmune (2010)– First 3D FPS game on Social Networks• “Best New Game” on MySpace (GDC 2010)• #1 Widget on Apple.com• > 500,000 MAU across all channels (2010.06)– On time!Plan1. What I learned about virtual goods so far2. What happens in Asia3. What I think might happen soonPART IWhat I LearnedAbout Virtual GoodsSo FarOrientation TestWho has aFacebook account?Orientation TestWho has playeda game on Facebook?Orientation TestWho has paidfor Virtual Goods before?