Attendees will learn a huge amount of both fundamental and advanced principles of Radio advertising. Most people who write lots of Radio copy have never learned how the medium really works. At best, ...
This paper examines the intersection between creativity, problem solving, cognitive psychology and neuroscience in a discussion surrounding the genesis of new ideas and innovative science ...
Edward de Bono is widely recognised as the inventor of lateral thinking techniques and in his 1970 classic book on the subject he states: “Because of the way the mind works to create ...
Creativity and learning strategies are considered an important part of the learning process by several researchers (Hartley, 2006; Torrance, 2003; Simpson, 2004). Tellez (2003) noted that ...
Despite abundant anecdotal evidence that creativity is associated with living in foreign countries, there is currently little empirical evidence for this relationship. Five studies employing a ...
Past research has shown that creative behavior is associated with a higher risk for depression. The authors hypothesized that a 3rd underlying factor, namely, self-reflective rumination, may ...
This article describes three stages of my attempts to understand, measure, and develop creative thinking. The first stage explored creative intelligence. The second investigated a theory of ...
This paper investigates the link between brand performance and cultural primes in high-risk, innovation-based sectors. In theory section, we propose that the level of cultural uncertainty ...
The object of this paper is to show how research has gone hand in hand with development to produce materials for teaching and learning which take problem solving well above the level of algorithmic ...
Most psychological theories of problem solving have focused on modeling explicit processes that gradually bring the solver closer to the solution in a mostly explicit and deliberative way. This ...